At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a culture grounded in our values of inclusion, ...

As part of the new deal, Paramount has licensed several new services from Nielsen, including the recently accredited “big ...

Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...

Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...

The latest batch of Nielsen data showed some interesting trends in the consumer sector. Coca-Cola Company (KO) led the beverage category over the four-week sales period tracked by Nielsen that ended ...

Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...

“We are thrilled to resume our partnership with Paramount, as their leaders continue to build one of the strongest brands ... Nielsen data on Oct. 1, 2024, when its previous contract expired ...