Because the avatars resembled robots, it was decided that robot blocks was a better descriptor. When the two words were combined and stylized, the official name became Roblox.

Three tips for getting the best Roblox toy for your child Know your child’s favorite type of character. Making your child happy is as easy as knowing what they’re into.

When every kid is into something slightly different, it can be hard to find a toy that’s guaranteed to please. With over 115 million active monthly users, it’s a pretty safe bet that if you ...

Roblox’s CEO and co-founder, David Baszucki, said, “Over the past 10 years, we have helped power the imagination of over 44 million Roblox fans across the globe.

Roblox may not match the hit "Baby Yoda" character toy sales anytime soon, but it's a good start. A NERF game on the Roblox platform could be a fantastic marketing move too.