Roblox raised its annual bookings forecast on Thursday and topped 100 million in daily active users thanks to the viral ...

KreekCraft, a popular Roblox YouTuber, pointed to Grow a Garden’s popularity on TikTok and Shorts — full of juvenile, goofy clips of the game — as evidence of its younger users.

Roblox has seen major growth in daily active users and in-game spending. The success of Roblox may show a proof-of-concept for Meta CEO Mark Zuckerberg’s metaverse vision.