Then there was the release of Reese's popcorn, which fans praised as "highly addictive." Now, Reese's is giving its iconic peanut butter cup a whole new makeover and fans are "searching every ...

Both items are part of Hershey’s strategy to expand its ready-to-eat offerings, joining recent launches like Reese’s Popcorn and Cinnamon Toast Crunch™ flavored Hershey’s Kisses.