I had an opportunity to speak with execs at a Long Beach, Calif.-based advertising agency attempting to cozy-up to tech companies in an effort to influence product development for QR code, EZCode and ...

The codes are designed to hold a relatively large amount of data in a small space — just under three kilobytes of binary data, or more than 4,000 letters and numbers.

August Marks World QR Code Month, Celebrating a Technology That Has Become Essential to Marketing, E-Commerce, and Everyday TransactionsNew ...

With cases of QR code fraud starting to pop up and some officials warning consumers to take pause, you may be wondering if it ...

QR Codes store information in a grid of black and white modules, known as the data matrix. Each module represents a binary code that is interpreted to reveal the encoded data.

Hara invented the QR code in 1994 to track car parts while he was working for a Japanese company. It was developed as an alternative to the barcode system.