Consider a practical example: imagine you are launching a coffee shop. Your plan should start with a compelling vision that captures the essence of your brand. Next, conduct a market analysis to ...

Out of all small businesses started in 2014, 80% made it to the second year (2015). 70% made it to the third year (2016). 62% made it to the fourth year (2017), and 56% made it to the fifth year ...

Commentary Demystifying Phantom Stock: How It Works and the Best Way to Structure a Plan Despite the ghostly name, phantom stock is not quite as mysterious as it sounds. In essence, phantom stock ...

If the business plan covers the next three years, for example, create a planned organization chart showing what the organization will look like at the end of each of the three years. Each position ...