That's the takeaway from Nielsen's report on the 100 most-watched primetime broadcast and cable series of the 2023-24 season (via Variety), which lists the freshman drama series "Tracker" as TV ...

You can sign up to receive Social Media Insights here or at the bottom of this post. Nielsen, the company that has tracked TV viewers' habits for decades, announced that it would add viewers of ...

A few months later, Nielsen debuted a partnership with Roku to track cross-media viewership. Nielsen currently also has a three-year agreement with Amazon Prime Video to measure viewership of the ...

VideoAmp, the measurement firm intent on dislodging Nielsen from its longtime perch as the default viewership tracker, signaled its ambitions Tuesday at an event bringing together a range of ...

After several record-setting months, Nielsen’s March 2025 report of The Gauge revealed that television viewing trends have ...

B illboard and Nielsen announced today the addition of U.S. YouTube video streaming data to its platforms, which includes an update to the methodology for the Billboard Hot 100, the preeminent ...

WBD’s Max viewership climbed 6% in March, boosted by ‘The White Lotus’ and ‘The Pitt’ according to Nielsen’s March Media ...