Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...
Paramount Global and Nielsen have entered a multi-year agreement, resuming their partnership. Nielsen will provide ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday ...
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...