The Super Bowl always becomes the most-watched TV event of the year, by far. This year's could end up being the most-watcher ...
KFSN-TV Fresno (hereinafter referred to as "Sponsor"), 1777 G Street, Fresno, CA 93706.
WABC-TV, American Broadcasting Companies, Inc. (hereinafter referred to as "Sponsor"), 7 Lincoln Square, New York, NY 10023.
Paramount and Nielsen ended a four-month standoff Monday with a renewed contract that will allow the media giant access to audience ratings including viewership information from cable, broadcast and ...
Brands still struggle with measuring performance across retail media networks and ad types, highlighting a critical gap ...
Simply put, advertisers are putting greater emphasis on retail media in their ad plans. Based on Nielsen’s 2024 Annual Marketing Report, 68% of global marketers say retail media is more important to ...
New data from Nielsen and Edison Research’s The Record highlights the state of audio in the U.S. media landscape, with nearly ...