Christmas Day marked a milestone in media history, even if it's likely to be surpassed. The Nielsen company said it there was ...
Travel Exclusive Asia (TEA), a Bangkok-based DMC which operates in Thailand, Cambodia, Laos and Vietnam, has now stretched ...
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Sinar Daily on MSNPowering the future: How youth are driving Malaysia’s green energy shiftThese younger generations, even while navigating financial constraints, are more willing to embrace sustainable practices, ...
The Associated Press - Business News on MSN15d
This Year’s Hottest Super Bowl Ticket? Advertising Space, Fox SaysGet ready for an onslaught of ads full of celebrities, cute animals and snack brands during breaks in the action at Super ...
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...
Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has ...
Roughly half of all viewing in the United States that holiday was on streaming services, said Nielsen, the measurement service which has followed the rise of streaming in relation to traditional ...
(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms ...
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday that they’ve expanded their tracking of out-of-home viewership to ...
NEW YORK (AP) — Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen company. Netflix streamed two NFL games on that day, with Beyonce ...
As noted by Drew Lerner of AwfulAnnouncing.com, the kicker comes from changes Nielsen recently has made when it comes to measuring out-of-home viewing. Last month, Brian Steinberg of Variety.com ...
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