It’s not a hostile takeover, though: people are opting to spend more time watching YouTube on their TVs than on their phones — at least in U.S. households.

Nielsen, a global leader in audience measurement, data and analytics, and TransUnion (NYSE: TRU) have expanded their relationship to improve accessibility to advanced audiences. This enhanced ...

At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a culture grounded in our values of inclusion, courage and growth. As we start off each year, a time of renewal and ...

Because of the fact that Nielsen measures streaming programming via audio signals, it can detect viewing across the wider streaming world, including free, ad-supported services like Pluto or Tubi ...

Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal announced Monday spans multiple years, effective immediately ...

Severance might just have had Apple’s best viewership performance for a drama, according to the just-released Nielsen streaming charts which covers the week commencing Jan 13th. This is the ...

A single home in the rural southeastern U.S. stands at the center of a growing rift between Nielsen and the Spanish-language broadcasting giant whose audiences it measures. Executives at ...

(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms ...

When it comes to the inner workings of terrestrial radio, few things can trigger more back slapping — and teeth gnashing — than the Nielsen Audio ratings. The Nielsens, which measure listener ...