The Netflix thriller recorded its biggest week to date with the opening of its second season. The show amassed 3.11 billion minutes of viewing for the week of Jan. 20-26 (season two premiered Jan. 23) ...

The overall Top 10 was led by The Night Agent, which is expected given the second season debuted on January 23. Across all ...

Nielsen and TransUnion have expanded their relationship to improve accessibility to advanced audiences. This enhanced integration allows advanced audiences created within TransUnion’s TruAudience ...

The differences between Nielsen and ComScore are so eye-opening that they surely will lead to more people who don’t ...

It's being touted as "a new integration that will enhance audience measurement capabilities and increase accessibility to Advanced Audiences." That's the result of an expanded relationship between ...

Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...

Nielsen, a global leader in audience measurement, data and analytics, and TransUnion (NYSE: TRU) have expanded their relationship to improve accessibility to advanced audiences. This enhanced ...

Audience measurement, data and analytics firm Nielsen has partnered with Indian media and entertainment company JioStar to ...

Nielsen previously announced the Super Bowl had a record 127.7 million viewers on Fox Television Network, Tubi, Fox Deportes, ...

NASCAR and The CW Network today announced that Saturday’s 2025 NASCAR Xfinity Series season opener at Daytona on The CW ...

In the key ad-sales demographic of adults 18-49, SNL50 scored a 2.53 rating across NBC and Peacock, equivalent to about 3.39 ...

Nielsen has collaborated with JioStar to power advanced analytics for its OTT platform – JioHotstar, enabling advertisers and agencies to optimize campaign performance during the TATA IPL 2025.