Switching entirely to a new ratings product at this year ... although they may have used Nielsen as well, according to a November survey from market intelligence firm Advertiser Perceptions.
Nielsen is now using a shorter minimum time to count listening, which is helping to boost key metrics for stations.
How did he do in Nielsen TV ratings? Trump drew an estimated 36.6 million viewers, reported Nielsen, which tracks how many people watch television programs. The number of viewers was lower than in ...
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday that they’ve expanded their tracking of out-of-home viewership to ...