Shaquille O'Neal trademarked his Dunkman logo for $60 while he was still in college and that's why he was able to use it even when he changed shoe brands.

The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but believe it or not, the classic emblem has surprisingly humble origins. If ...

For over five decades, the NBA logo has been one of the most recognisable symbols in sports. The sleek silhouette of a basketball player in mid-dribble is legendary, appearing on jerseys ...

The Los Angeles Lakers have had some impactful players on the court in their history. However, none have been more impactful, ...

Gilbert Arenas mocks Shai Gilgeous-Alexander and Converse's marketing strategy, claims people are not aware of who the logo ...

Thunder fans were delighted to see the Shai Gilgeous-Alexander logo projected on multiple buildings ... game as he aims to lead the Thunder to an NBA title. Gilgeous-Alexander's performance ...