Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
At the time, an MSNBC source told The Daily Beast they expected a ratings dip after the election and anticipated viewing ...
Nielsen has come a long way since it was accused by programmers of undercounting audiences during the pandemic and then lost its MRC accreditation for national and local ratings in 2021. Since then, ...
The two companies have signed a new, multiyear deal under which Nielsen will provide a host of ratings and analytics services across Paramount Global‘s linear network and streaming portfolio.
By Rick Porter Television Writer Nielsen has won accreditation for its “Big Data + Panel” TV measurement, becoming the first ratings provider to earn approval for that methodology. The ...
While there are competitors, Nielsen’s ratings are usually the most-referenced, and they’ve even been used for streaming-exclusive properties such as NFL games on Prime Video, Peacock ...
Nielsen in September 2021 lost the MRC's seal of approval for its National TV Audience ... of out-of-home TV viewing and developed products like Streaming Content Ratings and Streaming Platform ...