TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...

According to Nielsen ratings, as reported by The Daily Beast, MSNBC has averaged 1.37 million people in its primetime lineup since Trump’s inauguration on January 20. This is an 86 percent increase ...

While the on-air numbers are off year to year, CBS says the Grammys delivered the most social media traffic ever for a TV ...

The firm's Big Data + Panel measurement includes ratings from cable, satellite set-top boxes and smart TVs across 45 million households and 75 million devices The post Nielsen’s New Ratings Method ...

New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.

Ratings for the Grammy Awards dipped from last year, despite the nail-biting tension of whether Beyoncé would win album of ...

Paramount, one of the largest TV networks in the U.S., announced on Monday a multi-year measurement agreement with Nielsen, ...

Executives at TelevisaUnivision are livid about a quirk in Nielsen ... ratings hike was a single home in the southeastern U.S., where residents of a rural home only have access to over-the-air TV.