AI-generated Chinese meme videos showing Elon Musk, Jeff Bezos, Mark Zuckerberg, and others doing blue-collar factory jobs ...

While 98% of marketers feel that influencer marketing is effective, less than one percernt of agencies are spending a ...

“Micro-Influencer Marketing: The Impact of Teen Viewers’ Skepticism on Brand Attitudes and Purchase Intentions” was published ...

Most brands are stuck in 2017—treating social media like a billboard, not a brand-builder. It’s time to ditch lazy posts and start creating with purpose.

5. Social media influencers Traditional social media influencers were rarely used, appearing in only 2.3% of influencer-focused campaigns. This reflects the specialized nature of B2B marketing, where ...

As e-commerce shifts to social commerce, marketers need new strategies. Influencers now drive discovery and conversions ...

Marketers battle for consumer attention in cluttered digital world. Influencer marketing boomed but now faces saturation.

Discover how consumer behaviour has changed in 2025. Learn what brands must do to stay relevant and competitive in this new ...

Want to grow your Instagram account faster and reach a wider audience? With millions of users competing for attention, ...

With so many agencies promising results, it can be challenging to identify which ones truly understand your industry, target ...

Our four-legged friends are increasingly popular on social media, with some becoming influencers with millions of followers.

Modern internet advertising enables casinos to target specific groups based on age, location or gaming preferences using ...