TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
The Wall Street Journal on MSN12d
Nielsen to End Panel-Only Ratings That Have Measured TV for DecadesThe dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
KOOL 108 continued its reign as the undisputed king of Christmas in the Twin Cities radio market. The latest Nielsen ratings ...
The series from creator Taylor Sheridan, which stars Billy Bob Thornton as Tommy Norris, showed additional growth in the Nielsen ratings its seventh week spanning December 30, 2024 thru January 5 ...
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