The answer is Mattel, makers of the legendary Hot Wheels model cars that many of us grew up ... so you can literally create a robot using it. It sounded really interesting but I wasn’t too ...

Hot Wheels’ connection to car culture dates to its inception ... and J.J. Abrams’s Bad Robot production company. Pascal has seen how the partnerships create “a reason for a different ...

Hot Wheels’ success isn’t just about making toy cars; it’s about understanding ... with Warner Brothers and JJ Abrams’ Bad Robot, the brand continues to push boundaries through ...

January 27, 2025--(BUSINESS WIRE)--Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the legendary luxury car ...