Gordon’s principal line. Made from a combination of sloe berries and gin, the 26% abv spirit dates back to 1908, but its heritage will not be the focus of the relaunch. Instead, Diageo is hoping to ...

Some sloe-vermouth formulae make for more pleasant sipping than others, but after numerous experiments I must conclude that if you’re obliged to use McGuinness sloe gin, the only brand available ...

Diageo is launching an extension to its market-leading gin brand, Gordon’s, in a bid to drive sales among consumers with more adventurous tastes. The company is claiming a major innovation for the ...

They include heritage-influenced Premium Pink, which has a hint of raspberries and strawberries; a new version of Gordon’s Sloe Gin; and a variety which has a hint of elderflower.

Sloe gin was traditionally used as a medicine or for a nightcap. It can be used as a flavouring for poached fruit or in cream toppings. It's also delicious on its own. You will need 450g/1lb sloes ...

Sloe gin is a festive old English drink that's especially well-suited to the winter holidays. You can drink it over ice, try it in a cocktail, or forage for sloe berries and make a home batch.

Sloe Motion: For Author Lottie Hazell, an Annual Gin-Making Ritual Guarantees Glad Tidings By Lottie Hazell December 24, 2023 Illustration: Sophie Glover ...

LONDON (AP) — Sloe gin is a festive old English drink that's especially well-suited to the winter holidays. You can drink it over ice, try it in a cocktail, or ...