Lincoln Watase, CEO and President of Yum Yum Donut Shops, lists the different ways that vertical integration helps a business maximize their profit opportunities, control the quality of the supplies, ...

Discover how vertical integration allows firms to take more control over production costs, the quality of its products and flow of information in the process.

An example of a merger would be that business ... control when negotiating and setting prices. Image caption, Forward vertical integration occurs when a business takes control of another business ...