Establishing a straightforward marketing strategy to track, measure, and optimize results to achieve reliable, repeatable success.

Google's ad tech monopoly has been ruled illegal by a federal judge. Learn how this ruling may affect publishers and ...

From leveraging content marketing to using AI to automate processes, these strategies can produce quality leads without the ...

A TV ad reaches a finite audience, but digital video channels enabled the Emirates spot to be viewed more than 3.8 million times and earn 75,000 social shares within the first week of its launch. Of ...

Create an Amazon Seller Account, choose a niche, and design high-quality digital products like eBooks, templates, or ...

Valneva SE (Nasdaq: VALN; Euronext Paris: VLA), a specialty vaccine company today announced that the Brazilian Health Regulatory Agency (ANVISA) has granted marketing authorization to its single-dose ...

Survey of 1,672 healthcare providers and 200 healthcare consumers reveals aligned and divergent perspectives on digital tools ...

In today’s digital-first world, digital marketing offers a novel way by which accounting professionals can create value at every stage of the client journey, from initial discovery to long-term ...

Investopedia / Paige McLaughlin Social media marketing ... new strategies. Consider how different demographics may not have equal access to social media. Relying only on digital or online ...

This research explores digital marketing and branding, storyfication and cocreation and explores how technology revolutionises the strategy and competitiveness of organisations through ...

The report provides insights into Albertsons Companies tech activities, including its digital transformation strategies, its innovation programs, and its technology initiatives. Albertsons ...