LeBron James has become the first male athlete to be honored with an official Ken doll as part of Barbie's Signature ...

LeBron James is no stranger to breaking NBA records, but this time, he’s making history for a completely unexpected reason.

LeBron James is branching out into the doll industry by doing something no other pro athlete has ever done before in that ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

Barbie has successfully replicated female role models like Naomi Osaka. This time around, the company created its first Ken ...

Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

The Akron native's new doll features custom varsity jacket, Nike sneakers and an "I Promise" wristband honoring his Northeast ...

Mattel says the new Ken doll featuring LeBron James drops at Target, Walmart and Amazon on April 14 with a suggested retail ...

(NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and ...

Mattel says the new Ken doll featuring LeBron James drops at Target, Walmart and Amazon on April 14 with a suggested retail ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

The LeBron doll is incredibly detailed -- featuring the four-time NBA champ's signature facial hair, a custom letterman ...