Purple, a color often associated with royalty and creativity, isn't a true color of light. Instead, it's a creation of our ...

In an innovative discovery that defied centuries of colour theory, scientists revealed that purple isn’t a real colour at all—but a clever illusion created by the brain. According to new research, ...

Popular Mechanics reports that purple is a “pigment of your imagination”: The human eye doesn’t actually see purple.

Scientists reveal purple may be an illusion, not a true colour. Unlike others, it doesn't exist in the light spectrum but is ...

Scientists have discovered that purple, a color not found on the light spectrum, is a brain-created illusion when red and ...

The colour purple is created by our brain using a process that shouldn't happen. When it sees red and blue, it gets confused ...

Professor Lars Schmitz joins WIRED to guide us through a giant tree of life mapping the evolution of eyes in the animal kingdom: how they work, why they've taken the form they have, and the ...

Scientists reveal that purple is not a real color. It does not exist on the light spectrum. The brain creates purple when red ...

Science says this popular color doesn't actually exist. In fact, it's just your brain playing tricks on you. See if YOUR ...

Purple is a combination of wavelengths from opposite extremes of the spectrum, which technically deosn’t make any sense, but ...

The collaboration leverages Manifest Technologies' novel cone-beam volumetric printing process, which uses a single cone of light and XY rastering to solidify entire 3D objects without layers, ...

TNT delivered its inner ‘never-say-die’ spirit, raining on Barangay Ginebra's party with a close 87-83 win to bring the PBA Commissioner’s Cup Finals to a deciding Game 7. Poy Erram regained ...