Summer hit, SPARaoke returns, this time with a festive flavour. Campaign celebrates the BIG DEALS of Christmas by working ...

Increasing an organization’s multicultural marketing IQ requires a genuine sense of curiosity, but the benefits can yield ...

There is new backlash for Coca-Cola after an iconic Christmas ad was reproduced using AI for more "efficient" use of time and money.

"Independence Day" won a CMA Song of the Year title in 1995, and while it wasn't her biggest hit, it began branding McBride ...

We award a narrow economic moat rating to Femsa based on the intangible assets and cost advantages at major subsidiaries Coca-Cola Femsa and the Oxxo small-format retail chain, which jointly make up ...

The 2025 NASCAR Cup Series season is scheduled to kick off with The Clash at Bowman-Gray Stadium in Winston Salem, N.C. on ...

In his new role, Subramanian will focus on rebuilding and growing the Cox & Kings brand and its 200+ sub-brands under the ...

Coca-Cola's "Holidays Are Coming" commercial was first seen on TV screens in 1995 showing a fleet of illuminated red trucks.

Coca-Cola is facing backlash online over an artificial intelligence-made Christmas promotional video that users are calling ...

Ad Week reported that the Atlanta-based company teamed up with Silverside AI to create a fresh version of the 1990s classic ad and others as part of its 2024 holiday marketing campaign.

Here’s why Houston Astros owner and Chairman Jim Crane chose Daikin as the team’s next stadium naming rights sponsor.