Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, ...

Buc-ee's filed a federal lawsuit for trademark infringement against Barc-ee's, a gas station in southwest Missouri.

Buc-ee's, a Texan chain of gas stations and convenience stores known for its friendly beaver logo and mascot is suing Barc-ee ...

Around 830 residents in the vicinity of the shuttered coal-fired power station at Ibbenbüren in western Germany have been ...

Aludecor unveils a new visual identity featuring a star in its logo, representing commitment to excellence and innovation.

Australia’s Brisbane Airport is celebrating its first 100 years of flights with the unveiling of a new corporate logo and ...

While a logo can be both copyrighted and trademarked, copyright protects the artistic design, while trademark protects the brand name or symbol. To copyright a logo, you need to create an original ...

The Mastercard (NYSE: MA) logo is pretty ubiquitous in the United States. It adorns credit cards, debit cards, store windows, ...

The Duchess of Sussex previously shared that she designed the company's logo with her husband, Prince Harry, in mind. The ...

As Tesla sees cratering sales, marketing experts say it could rebrand by learning from post-disaster airline companies.

is an infringement on the Texas-based business's rights. Buc-ee's also alleges that the Barc-ee's logo, which features a cartoon dog inside a pink car, wearing a hat within a yellow circle ...

But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small businesses can ...