When the second half got underway, the broadcast switched back to the Larry O'Brien trophy, another significant change from the second-quarter script logo. MORE NBA FINALS ...

The iconic cursive logo for the NBA Finals is back.After a four-season stint using print typeface, the league unveiled an updated logo for the NBA Finals that reintroduces the script. THE SCRIPT ...

In particular, calls mounted during Game 1 for the court to include large icons of the Larry O’Brien trophy and/or the NBA Finals script logo to give the championship series a standout feel.

Eventually, the trophy image was scrapped in favor of the cursive Finals logo (presented by YouTube TV, of course). These games used to have player introductions and national anthems included in the ...

Game 2 of the 2025 NBA Finals began with a pair of smaller, digitally placed logos of the Larry O’Brien on the court. With the internet making jokes at their expense, though, the broadcast had ...

When the second half got underway, the broadcast switched back to the Larry O'Brien trophy, another significant change from the second-quarter script logo.

These games used to have player introductions and national anthems included in the broadcast — along with the NBA Finals logo actually on the court. This was still a huge step back even if ESPN ...