We've been debating recently the difference between rebrand vs brand refresh. Perhaps, we can now add a new term to muddy the ...

Sports drink brand Bodyarmor has unveiled its new visual identity, comprising a new wordmark and packaging as well as a brand ...

The challenger sports drink brand tells The Drum that it is doubling down on what’s working as it refreshes everything from ...

The Coca-Cola-owned beverage aims to separate itself from a crowded category with a bold new look and ads that ask consumers to “Choose Better.” ...

Food & Wine Best New Chef Roy Choi joined the Tinfoil Swans podcast to talk about his new cookbook "The Choi of Cooking," why ...

Body Armour’s Sleep blend is made up of nine active ingredients, including natural sedatives ... preventing spikes and crashes often associated with high-sugar snacks or drinks. Body Armour products ...

Curry revealed that the drink holds "smart ingredients and unbeatable flavor ... including the late Kobe Bryant's investment in Body Armor and LeBron James with Mtn Dew Rise.

There were times where I wasn't, cause the years after being that 10-year-old, I had to put on my own armor. Now I don't ... the conversation around food, drinks, and hospitality in America ...

Crsed: Foad is still about surviving to the end and outlasting dozens of opponents, but instead of armor, you’ll be scrabbling ... that tracks what you eat, drink, and excrete.

NBA star Steph Curry has partnered with Michelle Obama to launch their own sports drink, Plezi ... Bryant invested heavily in Body Armor back in 2013, and Lebron partnered with PepsiCo for ...