Artists perform at the Super Bowl Halftime Show for free, but with 100 million viewers, the exposure drives spikes in music sales, streams, and tours.

Who are all the past Super Bowl halftime show performers? Who sung the national anthem for past Super Bowls? Kendrick Lamar is about to enter rare company as one of the few artists to perform at more ...

Lamar performed in the Super Bowl LVI halftime show as part of Dr. Dre’s halftime show with Snoop Dogg, Eminem, 50 Cent and ...

Sometimes the Super Bowl halftime show is more exciting than the actual game. Here are some moments to remember ahead of ...

Kendrick Lamar aims to infuse his Los Angeles hip-hop flavor into New Orleans while staying true to his storytelling roots ...