WWE and the Big 12 Conference are reportedly set to expand their partnership with one another this upcoming football season.

It appears that WWE and the Big 12 are reportedly expanding their partnership in an unexpected way later this year. Chris ...

The Big 12 and WWE launched a partnership in November 2023. As part of the agreement, Big 12 football champions — Texas in ...

HIp. Cool. With the times. That's been the objective for Brett Yormark since taking over as the commissioner of the Big 12. He's been very active in trying to e ...

The Big 12 is expanding its partnership with WWE to include some fan engagement during the regular season, according to The ...

WWE and the Big 12 Conference are set to deepen their partnership, according to a report from Chris Vannini. As part of the ...

Ahead of the 2025 college football season, the WWE and the Big 12 have agreed to expand their partnership that has been in place each of the last two seasons to further enhance fan engagement for ...

In recent years, the power conference has stepped up its game in terms of marketing its conference, with partnerships with streetwear brands, WWE icons and musicians at the Big 12 football ...

The Takedown on SI later independently confirmed this, stating they had viewed WWE's pitch documents sent to potential host sites. John Cena's Final Match is being planned for 12/13/25.

WWE will hold several episodes of Friday Night SmackDown in Big 12 markets, the night before football games. Includes a Week 0 show in Ireland before KSU/ISU and an Orlando show before UCF/UNC ...