The measurement of attention in advertising continues to evolve, redefining how advertisers assess ad creative and media quality. In practice, the broad term “attention” encompasses direct ...

iMotions' Ergonomics Research Lab integrates advanced biosensors and data analysis tools to assess physical, cognitive, and environmental factors, enhancing workspace design and human performance. See ...

Nowadays, video ads spread through numerous online platforms, and are being watched by millions of viewers worldwide. Big brands gauge the liking and purchase intent of their new ads, by analyzing the ...

iMotions DMS ET supports validation for the following from the Euro NCAP Protocol: Long Distraction, Short Multiple Distractions (VATS) and Phone Use. Our team of experts are ready to answer any ...

Advance automotive research by understanding drivers’ experience through their own eyes. Quantify their alertness, drowsiness, and distraction with objective measures. Assess their comfort by ...

The history of chairs is ancient, and there are numerous examples of highly developed constructions that dates back several thousands of years. In particular, the Egyptian burial finds have ...

iMotions' Ergonomics Research Lab integrates advanced biosensors and data analysis tools to assess physical, cognitive, and environmental factors, enhancing workspace design and human performance. See ...

The iMotions Market Research Lab combines advanced tools like eye tracking, facial expression analysis, and biometrics to help researchers understand consumer behavior. Gain data-driven insights into ...

The Brain Power System is the World’s First Augmented Reality Smart-Glass-System to empower children and adults with autism to teach themselves crucial social and cognitive skills. Brain Power is a ...

We present a real-time facial expression recognition toolkit that can automatically code the expressions of multiple people simultaneously. The toolkit is available across major mobile and desktop ...

Eye tracking goggles for high risk professional performance. Pupil Labs are working hard to make eye tracking easy. Their goal is to accelerate the development of eye tracking for real-world ...

Glasses frame for motion capture research with an interchangeable prescription lens kit. Quickly swap lenses thanks to a secure magnetic connection. Pupil Labs are working hard to make eye tracking ...