And most sites provide XML sitemaps for search engines. But as you can see from John above, large or small sites, it seems HTML sitemaps don't really give you a value add for SEO or ranking purposes.

Digital Silk, an award-winning digital marketing agency focused on creating brand strategies, custom websites, and digital ...

Conversely, place your HTML site map on your homepage because that is the best place to reach confused users on your site. This produces the additional benefit of aiding search crawlers because ...

Before diving into when HTML does and doesn’t matter for SEO, we need to get some caveats out. HTML structure 100% still matters for accessibility.

HTML meta tags have been called one of the most important aspects of SEO for quite a long time. And you know what? This is still true. Google’s John Mueller said that Google uses HTML meta tags ...