And most sites provide XML sitemaps for search engines. But as you can see from John above, large or small sites, it seems HTML sitemaps don't really give you a value add for SEO or ranking purposes.

Before diving into when HTML does and doesn’t matter for SEO, we need to get some caveats out. HTML structure 100% still matters for accessibility.

Semantic HTML allows a publisher or SEO to make it clear what part of the content is the actual article. The <article> element can be nested within the <main> element (but not the other way around).

Digital Silk, an award-winning digital marketing agency focused on creating brand strategies, custom websites, and digital ...

Conversely, place your HTML site map on your homepage because that is the best place to reach confused users on your site. This produces the additional benefit of aiding search crawlers because ...

Fabrice Canel, long time Microsoft employee and the Bing Search Product Manager, said the way you optimize for AI Search is by following SEO guidelines. He echoed Google's statement that doing normal ...

HTML meta tags have been called one of the most important aspects of SEO for quite a long time. And you know what? This is still true. Google’s John Mueller said that Google uses HTML meta tags ...