Which left me with one abiding thought: Toys are a scam. At least the way we consume them in America today. That might sound ...
For decades, Toys "R" Us was not only one of the top toy retailers in the United States, it was one of the top retailers period. Until it suddenly wasn’t. Toys “R” filed for bankruptcy in ...
Toys R Us Asia is looking to nostalgia and contemporary trends to target Gen Z consumers who are spending more on toys amid falling birth rates.
"It's a magical place. We're on our way there." The old Toys R Us jingle has worn thin. Now it's on its way out. The retailer's UK arm has gone into administration, putting thousands of jobs at risk.
Joan Verdon is a veteran retail reporter based in Northern New Jersey. Toys R Us is following in the footsteps of the biggest toy manufacturers and creating entertainment content to grow its brand.
Joan Verdon is a veteran retail reporter based in Northern New Jersey. WHP Global, the company that owns the Toys R Us brand, is targeting parents flying with children, and time-pressed business ...