A few years ago, everyone was clicking. Today, we’re all scrolling. Twitter, Pinterest, Facebook, and as of this week, Instagram and Medium - it seems everyone is getting on the infinite scroll bus.

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the ...

In a recent Javascript SEO Office Hours Hangout, Google’s Martin Splitt answered a question about infinite scrolling and preventing indexing of scrolled content as if it were part of the main ...

Bill wants to ban infinite scroll, autoplay to curb your social media addiction Maybe it's time to take a break. Carrie Mihalcik Former Managing Editor / News.

That’s why in recent years, the scroll user experience is being enhanced with continuity. This way, web content is loaded on-demand as the user scrolls down – thus, the name “infinite scroll.” ...