Scrolling through content without end has implications for mental health and well-being, numerous studies show. “Infinite scroll” is likened to a virtual slot machine — which offers dopamine ...

A few years ago, everyone was clicking. Today, we’re all scrolling. Twitter, Pinterest, Facebook, and as of this week, Instagram and Medium - it seems everyone is getting on the infinite scroll bus.

Life under the unbreakable lure of the screen. Credit... Supported by Photographs by Christopher Lee Text by Aparna Nancherla Mr. Lee is a photographer. Ms. Nancherla is a comedian. “Phoning it ...

In a recent Javascript SEO Office Hours Hangout, Google’s Martin Splitt answered a question about infinite scrolling and preventing indexing of scrolled content as if it were part of the main ...

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the ...

With infinite scroll, it's much easier for users to venture to the second page of results. Also: Google expands its shopping tools in time for Amazon Prime Day Still, many users seem to be a fan ...