To stay visible in AI search, your content must be machine-readable. Schema markup and knowledge graphs help you define what ...

This puts Google Shopping as the focus of ecommerce SEO. Google’s semantic database behind shopping is the Google Shopping Graph, so it’s time you consider shopping graph optimization.

A name mix-up in Google’s Knowledge Graph sent credibility to the wrong Danny Goodwin. Here's how it got untangled.

To keep pace, companies need to rethink how they allocate their SEO and content marketing budgets. Identify where your ...

In 2025, SEO and AI will merge into a unified ecosystem: structured websites become input, while AI models act as analytical ...

Botify, the leading agentic and AI search optimization solution for brand visibility for both SEO and Generative Engine Optimization (GEO), today announced i ...

I think about search engine optimization (SEO) and public relations (PR) as two siblings living under the same roof but following separate paths and taking different decisions along the road. One ...