Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

In an example shared on Roblox's corporate blog, players can choose to purchase a house with in-game currency, or to rent it for a single session for free by watching an ad. An example of an ad ...

An example of how Roblox's ad would look like on the platform (Company sources) I believe ad revenue will be an immediate way for the company to recognize more high-margin revenue upfront versus ...

Roblox announced today that it has launched a new form of advertising: Rewarded Video Ads, which, when implemented, would allow users to watch ads in exchange for an in-game benefit. Brands will ...

Roblox has partnered with Google to scale its new rewarded video ad format, according to a press release. Brands and agencies will be able to buy the ad format programmatically via Google’s ...

1 All advertising on Roblox must comply with Roblox’s Community Standards and Advertising Standards.. 2 Ads on Roblox are only served to people ages 13 and up (58% of DAUs in Q4 2023 were ages ...

Anton Reyniers, head of strategy at We Are Social Singapore, says that when brands approach Roblox advertising, they need to think of it as more than just a media buy. "Roblox is an entire ecosystem, ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can be ...

Gaming platform Roblox (RBLX) has announced a strategic partnership with digital advertising technology company PubMatic (PUBM). The goal of this collaboration is to help Roblox boost its video ad ...

Roblox just made its biggest advertising power move yet – and it could change how brands think about gaming, attention, and ad formats that don’t make people want to rage-quit.

With the Rewarded Video ads, Roblox users watch up to 30 seconds of full-screen video ads in the Roblox games and online experience to receive the perks the game creator chooses to make available.