As name, image and likeness (NIL) become a growing business within the collegiate sports world, each school does its best to ...

Nike Air Jordan 1 Mid Sneakers are now on sale for as low as $62 when you use the code ACCESS at checkout, bringing the total ...

Sen. Tommy Tuberville had some pointed comments about modern college football, says Indiana legally "bought" a team this year.

Most NIL deals in golf tend to be one-offs. The athlete gets paid a flat rate to produce a video and post it to their social ...

Arizona State middle linebacker Jordan Crook will soon be driving a new vehicle around Tempe. Fans of the Sun Devils partnered with a local dealerships to buy him a car less than 10 hours after he ...

This Saturday will be a Nebraska Senior Day like no other. It’s Walk-On Senior Day. The legend is fading away, writes Tom ...

Discovery and the NBA make a good deal ... that NIL payment today is earned. Its value in the future is the gift. Don’t squander it." Read the full submission here. The Bills laid off VP/Media and ...

Arizona State football coach Kenny Dillingham knows how important NIL deals are in the modern college football landscape.

USC Trojans guard JuJu Watkins continues to be one of the biggest winners of the NIL era that has completely reshaped college athletics, allowing athletes to ca ...

UCLA has extended athletic director Martin Jarmond’s contract through 2029, the school announced in a press release Thursday ...

Michigan is offering 2025 No. 1 recruit and LSU quarterback commit Bryce Underwood a $10.5 million NIL, Image and Likeness ...

Former Eldorado High star has signed a multi-year deal with Jordan Brands, becoming the brand's only active high school ...