The multiyear agreement resumes reporting of Paramount Global's linear and streaming content The post Paramount, Nielsen Set ...
Nielsen wants customers to begin fulfilling those needs using a newer ratings product called Big Data + Panel, which combines ...
KOOL 108 continued its reign as the undisputed king of Christmas in the Twin Cities radio market. The latest Nielsen ratings ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
President Donald Trump may be frustrated after these TV ratings of his inauguration. The ratings for Trump’s speech on Monday were down compared to previous inaugurations, according to Nielsen.
TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...
Paramount and Nielsen ended a four-month standoff Monday with a renewed contract that will allow the media giant access to audience ratings including viewership information from cable, broadcast and ...
Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...
By Rick Porter Television Writer The competition series opened its third season with its largest viewing numbers to ... Full streaming ratings for Jan. 6-12 from Nielsen will be released in ...