“The bigger challenge for Nielsen isn’t just accreditation; it’s the increased pressure from competitors offering differentiated solutions,” said Rachel Baker, SVP and head of investments and ...

Netflix’s Squid Game dominated Nielsen’s U.S. streaming rankings for a third straight ... Raise $24 Million for Charities The chart debut of Netflix’s American Primeval (1.25 billion minutes/six ...

according to the latest exclusive Nielsen's Diverse Intelligence Series report Connecting with Black America: How brands impact, grow and win with inclusion. As Black consumers continue to be ...

New Delhi: Nielsen unveiled its 2025 Upfront/NewFront Guide, a vital resource for media buyers and sellers preparing for the upcoming 2025-2026 planning season. This guide offers essential ...

Last week, TV ad buyers experienced the moment they’ve long been waiting for. Nielsen told ad buyers that it plans to drop panel-only ratings as a standalone currency option later this year. Legacy ...

A single home in the rural southeastern U.S. stands at the center of a growing rift between Nielsen and the Spanish-language broadcasting giant whose audiences it measures. Executives at ...

TelevisaUnivision, Nielsen Squabble Over Single Household That Appears to Skew Spanish-TV Ratings (EXCLUSIVE) Brian Steinberg Tue, January 28, 2025 at 4:45 PM UTC ...

Then Nielsen informed TelevisaUnivision it would be putting the home back into its audience panel. “We brought this anomaly of data to their attention in private. We did not want to raise this ...

Paramount Global is an entertainment and mass media company that operates through filmed entertainment, TV media, and direct-to-consumer segments. Its TV media segment manages CBS stations ...

In its first full week on the streamer, Carry-On managed 1.92B viewing minutes, which is the second-best weekly performance for a Netflix movie in 2024, behind Beverly Hills Cop: Axel F. That ...