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Nielsen Ad Intel reveals Australia’s travel industry ad spend rose 9% YoY, driven by airlines and travel agents responding to growing consumer demand.
according to Nielsen Ad Intel data. Airlines are a significant driver, ranking as the second-highest advertising category in the sector, rising by 15% compared to the same period last year.
Nielsen Ad Intel data shows that travel and accommodation investment reached $636.7 million from April 2024 to March 2025 – a 9 per cent increase on the same period a year ago. Airlines have ...
Nielsen Ad Intel data shows that travel and accommodation has grown strongly over the past year, with advertising investment in the sector reaching $636.7 million (€554m) from April 2024 to March 2025 ...
While Nielsen remains dominant, TV and streaming players have increasingly looked to supplement its numbers with other metrics as they look to demonstrate to clients the effectiveness of their ad ...
The answer is beer or, more broadly, adult beverages. However, it's close and varies by sport, according to research from Nielsen Ad Intel, commissioned and released this week by the American ...
It should come as no surprise that Netflix’s Adolescence shot to the top of the Nielsen charts during the week of March 17 to March 23, when it racked up 1.44B in its first full week on the ...