And the new slogan is meant as an AI-era refresh of another ... a marketing professor at Harvard Business School. “Their ...

But printing slogans on posters, atop memo pads and in other visible places will work well and inexpensively for smaller companies. Not every company is ripe for a new slogan. If your firm is ...

And this week, the Greater Sacramento Economic Council announced the result, a new regional brand ... “Grow your tech startup into a giant. Expand a business. Build a career.

Global airline alliance SkyTeam has launched a new brand campaign and slogan ahead of its 25th anniversary later this year.

HOLLYWOOD -- Ilon Specht is the brains behind what started as an ad campaign for a hair dye from L'Oreal Paris - but went on to become the company's iconic slogan, used now for more than 50 years ...

Sri Lanka’s neighbour and tourism competitor, the Maldives Islands - which promotes the one-island, one-resort concept - this week unveiled a new tourism slogan and logo after a year-long search. The ...