Scott Utke, who says Welch’s previously underspent on marketing, has led an ambitious rebrand and is in the midst of ...

Commencing January 1, 2025, the company has implemented a new organizational structure and reportable segments. The new organizational ...

With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...

Over 40 global chief marketing officer appointments were made in January as first-timers take charge—plus more advertising job insights.

In our view, narrow-moat Ralph Lauren's completed restructuring puts it on solid footing as it navigates macroeconomic challenges. In response to poor inventory control and heavy discounting in years ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...