TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
While the on-air numbers are off year to year, CBS says the Grammys delivered the most social media traffic ever for a TV ...
The firm's Big Data + Panel measurement includes ratings from cable, satellite set-top boxes and smart TVs across 45 million households and 75 million devices The post Nielsen’s New Ratings Method ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
Paramount, one of the largest TV networks in the U.S., announced on Monday a multi-year measurement agreement with Nielsen, ...
The three-hour-plus show — with Trevor Noah once again hosting — took place in a Los Angeles still reeling from wildfires.
Executives at TelevisaUnivision are livid about a quirk in Nielsen ... ratings hike was a single home in the southeastern U.S., where residents of a rural home only have access to over-the-air TV.
If you’re a fan of blight and violence, you can probably do a lot worse for yourself than spending a few hours watching NFL ...
Notably, it approved Nielsen’s sets with first-party data inclusion for Prime Video’s Thursday Night Football last November ... is a landmark moment for TV ratings, as it will forever change ...