This article was published more than 8 years ago. Some information may no longer be current. Psychologist Abraham Maslow's famed hierarchy of needs has tantalized marketing executives over the years.

The Automated Employee Management System is a comprehensive database solution designed to handle and manage employee data efficiently throughout their lifecycle in an organization. This project is ...

Several marketing applications of the Analytic Hierarchy Process (AHP) are reviewed. The paper starts with a brief description of this process, which was developed by Thomas Saaty in 1971, including ...

We show that relatively optimistic research and even the mere provision of research coverage for the issuer (regardless of its direction) attract co-management appointments for securities offerings.