Hendrick’s Gin has unveiled a new series of sunset-inspired activations celebrating the launch of travel retail exclusive Hendrick’s Sunspell Gin.

While you can’t go wrong with a bottle of the original Hendrick’s gin, the brand is also well-known for its limited-edition ...

William Grant & Sons launched the campaign at Heathrow, Changi and Sydney airports in March, with upcoming roll-outs at Dubai, New York JFK and Amsterdam Schiphol airports.

Super-premium spirits brands like Milagro Tequila, Hendrick’s Gin, and Reyka vodka have been leading growth for William Grant & Sons in the U.S. lately, benefiting from the on-premise rebound to drive ...

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IWSR data is currently only available up to the end of 2022. What did we want to achieve? Hendrick's set out to disrupt the gin category, spotting an opportunity for a brand with remarkable distinct ...

Hendrick's set out to disrupt the gin category, spotting an opportunity for a brand with remarkably distinct assets to create a new super premium segment... We’re long-term subscribers to WARC and ...

“Among cocktail drinkers, the Gin Spritz remains the third most popular, with 29% finding it appealing, and interest in ...

It is National Gin & Tonic Day and there’s no better way to celebrate it than with a couple of refreshing cocktails made with Hendrick’s Gin. Central U.S. ambassador, Liz Pearce ...