More than 20 years after the alleged affair between David Beckham and his former assistant, Rebecca Loos, she has revived the accusations, insisting she has always told the truth. She claims the ...

Rebecca Loos, David Beckham's former assistant ... During Sunday's episode of "60 Minutes Australia," the Dutch model-turned-yoga instructor, 47, opened up about her "truth" and explained why ...

H&M is not the first brand to experiment with AI-generated marketing. Fashion companies such as Hugo Boss and Levi Strauss & Co. have also explored using AI models to showcase their products.

H&M’s decision to use digital clones of real models in ads and social media posts is creating waves in the fashion and comms industries. The Swedish retail giant has highlighted its ethical safeguards ...

H&M is integrating artificial intelligence (AI) into its marketing strategy by creating digital versions of real-life models. The AI-generated clones will then be used in select social media posts and ...

H&M says it is working with industry stakeholders like agencies and models themselves in implementing this initiative. Although the fashion giant said it will compensate models, not everyone is happy ...

With H&M all set to use digital clones of models on its website, will this new technology benefit or impact the models? Next time you scroll through H&M’s website for shopping, you may be taken ...

Fashion giant H&M plans to create digital clones of its models this year, raising more questions for an industry grappling with both the potential of artificial intelligence (AI) and its impact on ...

The Swedish retailer H&M said it was exploring the use of artificial intelligence in producing “digital twins” of models. By Christine Hauser In two photographs taken for the fashion retailer ...