Half a century since the first Graff Butterfly fluttered into our collective consciousness, the new spring collection has ...

The Jaeger-LeCoultre Joaillerie 101 Manchette is a remarkable example of elegance and precision. Priced at $26 million, this ...

polishing the piece multiple times until it shines.” For the yellow and white diamond necklace, the time spent handcrafting exceeded 250 hours. At Graff, CAD allows for consistency, precision ...

Graff has announced a new high jewellery collection to celebrate 50 years of designs using its signature Butterfly motif ...

Designed to hold the centre of attention, the bold nature of these pieces reflects the strong, powerful women who are destined to wear them. Graff has always been an aspirational brand ...

But for Otto Graff, that excitement always felt a little hollow. He asked homself such questions as: "Where was the history?", "Where were the stats and stories that made these players legends?".