Speed up your ad creation process without losing your message. Use generative AI to craft relevant, personalized copy that ...

Performance Max promises results through automation – but what are you giving up in return? Know the trade-offs before you ...

Learn how Google’s Target Impression Share bidding works, and why chasing visibility might be costing you conversions.

The move comes at a time when the Google search experience is undergoing a major shift, driven by the rapid integration of ...

While Reddit's ad business is ascendent, it's still working on a strategy for getting the most out of its generative AI deals.

Reddit's heavy reliance on low-margin display advertising limits long-term profit potential. Click here to find out why I am ...

Total UK ad spend is predicted to increase by 6.8% to £45bn for 2025, with the spend rising 8% in the first quarter to reach ...

Performance Max divides opinion. Some see results, others see risk. This post explores when it works, when it doesn't, and ...

Google's John Mueller and Martin Splitt spoke for just under 40 minutes on the topic of CSS and SEO. They covered why CSS ...

Retailers are building their own media networks to compete for ad budgets, offering brands a way to reach shoppers beyond ...

We've updated our story on bulk email restrictions with Google's guidelines for email display names. The post Bulk email restrictions from Google, Yahoo and Microsoft: What you need to know appeared ...

Google is expected to launch the Pixel 10, Pixel Watch 4, new Pixel Buds and maybe even a MagSafe-alternative on August 20.